Printed Retail Graphics & POS Materials
Portfolio Display are your go-to experts for all your printed retail graphics and point of sale (POS) materials needs. We provide comprehensive printing solutions designed to promote your retail business and enhance your brand visibility effectively.
Custom Printed Retail Graphics
At Portfolio Display, we understand that each retail business has unique requirements. Our bespoke printed retail graphics are tailored to reflect your brand’s identity and meet your specific marketing goals. Contact our print experts to discuss your custom needs and create impactful graphics that resonate with your target audience.
What Are Point of Sale Displays?
Point of Sale Displays (POS) are strategically placed throughout retail stores to encourage impulse purchases. These displays, including Counter Display Units (CDUs) and free-standing units, are designed to catch the customer’s eye, promoting new ranges, special discounts, and essential items like toothpaste or batteries. By incorporating your store’s branding and colors, POS displays become powerful marketing tools that can significantly boost sales.
Benefits of Using POS Displays
POS displays are a vital component of retail marketing, providing several benefits:
- Increased Visibility: Eye-catching displays draw attention to specific products, making them more visible to customers.
- Impulse Buying: Strategically placed displays at checkout areas entice customers to make additional purchases.
- Effective Promotion: Ideal for marketing new products, seasonal items, and special offers.
- Space Optimization: Helps in effectively utilizing store space and highlighting products that need to be moved.
Types of POS Displays Offered by Portfolio Display
We offer a wide range of high-quality POS products, including:
- Free-Standing Display Units: Perfect for showcasing products in high-traffic areas.
- Counter Display Units: Ideal for placing at tills to promote impulse buys.
- Leaflet Holders: Great for providing customers with additional information about your products and services.
- Retail Window Displays: Attract customers from outside and draw them into your store.
The Impact of POS Displays on Sales
Retail POS displays can significantly influence customer behavior and increase sales. By drawing attention to certain products and positioning them strategically, POS displays encourage customers to make additional purchases as they shop. Regularly updating these displays keeps your store looking fresh and can help in promoting seasonal items, hard-to-sell products, and smaller items like confectionery or hand sanitizers.
Interactive and Engaging POS Displays
To maximize the effectiveness of your POS displays, consider incorporating interactive elements:
- Smell or Touch: Allow customers to engage with the product physically.
- QR Codes: Increase customer engagement with digital content related to the product.
Why Choose Portfolio Display?
At Portfolio Display, we pride ourselves on our expertise in creating impactful point of sale displays. Our skilled team will work with you to design and produce POS materials that not only reflect your brand but also drive sales and enhance customer experience.
Key Features of Our Service:
- Bespoke Designs: Tailored to your brand and marketing needs.
- High-Quality Products: Durable and visually appealing.
- Expert Consultation: Our team is always ready to help you create the perfect display solution.
- Excellent Customer Service: We are committed to providing the best service, as reflected in our five-star reviews.
Get Started with Portfolio Display
Ready to elevate your retail marketing with high-quality printed retail graphics and POS materials? Contact us today to discuss your requirements and let our experts help you create a bespoke solution that will leave a lasting impression on your customers.
Discover the difference with Portfolio Display – your trusted partner for points of sale displays and retail marketing solutions.